Privacy Policy
Last updated: September 10, 2026
1. Introduction
This Privacy Policy explains how Bonyan collects, uses, and protects your data when you visit the Bonyan ERP website, register for an account, contact us through the site's forms, or message our official WhatsApp business number. By using the site or contacting us, you agree to the practices described in this policy.
2. Data We Collect
We collect the following types of data: - Account & registration data: name, email, phone number, company name, and the payment details needed to complete your subscription (we do not store credit card data on our own servers). - Demo request and contact form data: name, phone number, email, company name, and the type of inquiry or message you send. - WhatsApp conversation data: when you message our official WhatsApp business number, we keep the content of the conversation, your WhatsApp profile name and phone number, and, where applicable, data about the ad that referred you (such as a "Click-to-WhatsApp" ad on Facebook or Instagram). - Live chat widget data: when you message us through the live chat widget on our website, we keep your name, email, and phone number if you provide them, along with the content of your messages and any attachments you send. - Newsletter subscription data: your email address when you subscribe to our newsletter on the website. - Cookies and similar technologies, described in detail in Section 4 below. - Device and usage data: IP address, browser and device type, pages visited, and the source of your visit.
3. How We Use Your Data
We use your data to: - Provide, operate, and improve the service and activate your account. - Respond to and follow up on demo requests and inquiries, whether by email or WhatsApp. - Match your WhatsApp conversation to your website registration (where the phone number matches) so we can follow up better without asking you for the same information twice. - Send billing, renewal, and technical notifications about your account. - Respond to and follow up on your messages through the live chat widget on our website. - Send the newsletter and updates you subscribe to; you can unsubscribe at any time. - Measure and improve the performance of our advertising campaigns using a hashed — not plain-text — version of data such as your email, phone number, or first name, in line with Meta's Business Tools Terms. - Comply with legal and regulatory requirements. We will not send you marketing messages without your consent, and you can always opt out as described in Section 7.
4. Cookies & Similar Technologies
Our website uses cookies and similar technologies to: - Operate the site and remember your preferences, such as language. - Measure traffic and usage behavior through Google Tag Manager and Google Analytics (GA4). - Record how visitors interact with our pages (such as clicks, scrolling, and mouse movement) through Microsoft Clarity, to help us improve the site experience. - Measure and retarget our ads through the Meta Pixel (Facebook and Instagram), which currently runs with "Automatic Advanced Matching" enabled: your browser sends a hashed — not plain-text — version of data such as your email or phone number, helping Meta match your visit to an ad account. The Pixel also sets the _fbp and _fbc cookies for this purpose. You can manage or block cookies at any time from your browser settings; disabling some of them may affect certain features of the site.
5. Sharing Your Data with Third Parties
We do not sell your personal data to anyone. We only share limited data with trusted service providers we use to run the website and our advertising and analytics tools: - Meta Platforms (Facebook and Instagram): we use the Meta Pixel and the Conversions API to send data about registrations, demo requests, and contact form submissions as SHA-256 hashed email, phone number, and first name, along with your IP address, browser user agent, and the _fbp/_fbc identifiers, to measure and improve our ad results. We also use the WhatsApp Business Platform, part of Meta, to receive and reply to your WhatsApp conversations, as described in Section 6. - Google: we use Google Tag Manager and Google Analytics (GA4) to measure traffic and usage behavior on the site. - Microsoft: we use Microsoft Clarity to record visitor interaction with our pages in order to improve the user experience. These providers are subject to their own privacy policies, and we use their tools under their respective Business Tools Terms.
6. WhatsApp Conversations (WhatsApp Business Platform)
We use our official company WhatsApp number on the WhatsApp Business Platform (Cloud API) to communicate with you. When you message us on WhatsApp: - We keep the content of the conversation, your WhatsApp profile name, and your phone number on our servers to respond to and follow up on your inquiry. - If your message reached us through a "Click-to-WhatsApp" ad on Facebook or Instagram, we keep data about the ad that referred you, to understand where the inquiry came from and improve our campaigns. - We may match your WhatsApp conversation to your website registration, based on your phone number, to provide better service. - We may use a hashed version of your phone number to measure and better target "Click-to-WhatsApp" ads, in the same way described in Sections 4 and 5. - A company-specific automated assistant may reply to you at the start of a conversation or for common questions, and you can be handed off to a member of our team at any time. To stop receiving messages from us on WhatsApp, reply with "STOP" or tell us you don't want messages and we will stop contacting you, or block the number directly in WhatsApp.
7. Advertising & Measurement, and How to Opt Out
You have several ways to control how your data is used for advertising and measurement: - From your browser settings, you can block or delete cookies at any time. - You can control the ads you see from Meta and manage ad-matching data through the Ad Preferences page: https://www.facebook.com/adpreferences - To stop WhatsApp messages from us, reply with "STOP" or tell us you don't want messages and we will stop contacting you, or block the number. - To request deletion of your data or object to its use in advertising, see Section 10 (Your Rights) and our Data Deletion page.
8. Data Storage & Security
Your data is stored on secure servers. We apply encryption in transit (SSL/TLS) along with industry security standards to limit unauthorized access. Access to your data is restricted to staff and systems that genuinely need it to do their job.
9. Data Retention
We retain your data for as long as needed to fulfil the purposes described in this policy, and for as long as your account remains active. After that, or once we receive an explicit deletion request, we delete your data or anonymize it so it can no longer be linked to you, unless retaining it is required to comply with a legal obligation. Please note that any data already shared with Meta in hashed form for advertising measurement is subject to Meta's own retention policy, which is outside our control.
10. Your Rights
You have the right to: - Access your data and learn how it is used. - Correct or update inaccurate data. - Request deletion of your data (see our Data Deletion page at https://bonyan-erp.com/en/data-deletion for details and steps). - Request a copy of your data. - Object to the use of your data for advertising or marketing. To exercise any of these rights, contact us at [email protected] or through our Contact page.
11. Contact Us
For any question about this policy or your data privacy, you can reach the Bonyan team via: - Email: [email protected] - Our Contact page